What’s real wins. That is one of the reasons why VÅRLAKS feels right at home at Upfront. Upfront was founded with a simple mission: make better food choices easier. No endless shelves. No unnecessary choices. Just products that deserve a…
From Arctic Norway to Salt Lake City. A few weeks ago, we travelled up north together with Harmons to experience where the VÅRLAKS story truly begins. From the cold Arctic waters of Northern Norway to the final product in store,…
Great salmon isn’t complicated. It just needs the right approach. Salmon is one of the easiest fish to cook, yet many people still find it intimidating. Will it be too dry? Is it cooked through? Am I doing it right?…
New VÅRLAKS label, summer campaign and a chance to win exclusive BBQs. BBQ season is here, and VÅRLAKS is ready for it. Together with PLUS, we have launched a new in-store summer campaign focused on visibility, inspiration and bringing salmon…
The ultimate guide for juicy, perfectly grilled salmon. Grilling salmon doesn’t have to be complicated Salmon is one of the easiest and most rewarding types of fish to cook on the BBQ. It’s quick, flavorful and naturally rich. But getting…
Part of the VÅRLAKS Eksklusiv Kolleksjon. This Christmas, VÅRLAKS introduces Arctic Gold.Our first exclusive cold smoked salmon Christmas gift for business relations and festive tables that demand something extraordinary. An Exquisite Arctic Christmas Gift “An exquisite cold smoked Arctic salmon…
Paper that turns into dinner At VÅRLAKS we like things that make sense. If a simple recipe card can grow into real herbs for your next meal, it should. Growing paper makes that possible. You read it, you plant it…